Customer thank you letters play an important role to build customer relationships. Service excellence is hallmarked by something special and unique. Customers come to you knowing that you can provide the service they need or you wouldn’t be in business. What they’re looking for is the emotional connection and building of a special relationship that’s above and beyond simply the service you offer.
That makes it all the more important that you give that little bit more that sets you apart from all the competition. People value a real connection when they seek quality services. One easy and inexpensive way to add the perfect finishing touch is the customer thank you letter.
Anyone seeking a service in today’s society has a choice as there are multiple options that provide the same service. The fact that they chose you is special and it’s important to let them know that. The ideal time to send a customer thank you letter is very shortly (generally within a week) of their completion of service with your company. Purchasing a car, receiving treatment in a hospital or medical facility, buying from your local hardware store, or any other number of scenarios are all great situations to offer a customer thank you letter. These letters can be used to fit any business or service. Bonus points too if you’re able to offer a hand-written letter as this shows the personal time and devotion you are willing to spend to earn and keep their business. The fact that you or your staff would make that kind of effort makes a real impression on those you serve.
A high quality, professional and unforgettable letter will be the hallmark your customer won’t soon forget. Thank you letters are great for building customer loyalty too. Use one of our free customer thank you letter templates below to get a start on that professional letter that fits your service.[ads]
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